Fast Food Pricing
Awhile ago, Taco Bell began a campaign marketing the "Beefy 5-Layer Burrito" for just 89 cents. The local Taco Bell was participating at first, but after just a couple of weeks, you could hear the commercial on the radio in your car, immediately walk into the Taco Bell, and find that somehow $0.89 had turned into $1.29. Lame.
Now T-Bell has introduced four $2 meals that include a drink and a bag of Nacho Cheese Doritos. One of the meals is a Gordita Supreme.
The normal menu price for a Gordita Supreme? $2.09.
By paying 9 cents LESS, you can also get a drink and a bag of chips. I wonder if, when a customer orders a gordita, the cashiers are allowed to suggest paying almost a dime less and getting a free drink and chips? I doubt it.
Another interesting pricing example is the Cherry Pie at McDonald's. A Cherry Pie is 99 cents. But if you go ahead and buy two of them, the price only jumps up to $1. For just a single penny, a person can double their Cherry Pie-ness.
Pie-ness. 😛
Tags: cherry pie, gordita, mcdonalds, pie-ness, Taco Bell
spudart said,
I often buy the $1.29 hamburger at McDonalds even though the McDouble is available for $0.99.
July 2, 2010 @ 9:59 am
sparx said,
Order the McDouble without cheese. And throw away a meat patty if you don't want two.
Use their odd pricing to your advantage!
July 2, 2010 @ 10:05 am
Cactus Joe said,
Don't you just love the concept of "value adding" to food?
July 3, 2010 @ 5:00 pm
unlikelymoose said,
I order the McDouble, eat both patties and the cheese. I don't like using the term "patty". Sounds weird.
July 6, 2010 @ 8:29 am
sparx said,
"Meat chunks"?
July 6, 2010 @ 8:32 am
unlikelymoose said,
"meaty meaty goodness in my tummy"
July 7, 2010 @ 8:22 am
spudart said,
I like to eat McDonalds outside.
September 26, 2010 @ 9:25 am