TellTheBell.com – Win a free iPad 2 from Taco Bell?

The last time I visited Taco Bell I was given a flyer to take their survey and win an iPad 2.

There are 2 things that jumped out at me:

  1. tellthebell.com is a great domain name. It's short (relatively) and to the point, it rhymes(!), and it's super easy to remember. They could have gone with "telltacobell" which still has all the characteristics I just listed, but "tellthebell" has a better rhythm to it – it's obvious that someone on Taco Bell's advertising team can actually think outside the box (or bun, in this case). (much better than walgreen's tellwag.com)
  2. an iPad 2? Didn't Apple just release the New iPad? The prize, while still cool, seems a bit dated. Is the second place prize a 1990 Honda Accord?

What do you think? Leave your comments below.

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